Visual Identity Design
The logo combines a wordmark and a pictograph of an acorn. To integrate the acorn element into the logo, the letter "o" has been transformed into a Reuleaux triangle with an acorn in the center. Regarding the choice of color, I considered the concept of the "red carpet" since it is highly associated with the entertainment industry.
Acorn Entertainment
Acorn Entertainment is a social media business that helps global sports and entertainment talent and organizations develop deep and meaningful impacts in the Chinese market.
In this project, my role was to design their logo, visual identity, and official website.
Official Website Design
The website design gives people a feeling of professionalism and cheerfulness, which speaks directly to its clients and target audiences. The red color is incorporated into the website throughout all pages, leaving a solid brand image in people's minds.
